Next Stop: Your City

Private contrast therapy suites. Elevated design. Real results. SWTHZ isn’t just wellness—it’s a movement.

OUR MISSION

SWTHZ is a luxury contrast therapy studio helping people prioritize their mental and physical health through deliberate heat and cold exposure. Our private infrared sauna and cold plunge suites are designed to help members feel better—faster.

THE SWTHZ MODEL

SWTHZ is uniquely positioned in the $1.5 trillion global wellness market—one of the fastest-growing industries in the world.
SWTHZ offers a luxurious and fully customizable experience in a private suite environment ⎯ featuring an infrared sauna, cold plunge, vitamin C showers, premium entertainment including a TV with streaming, wifi, and bluetooth speakers. Backed by a proven operating model, a recurring revenue model, and an experienced leadership team! SWTHZ is a premium priced service, coupled with a low-labor model designed for long-term success.

CUTTING-EDGE TECH

Our model combines cutting-edge technology, and proprietary systems to ensure you can manage your fleet of saunas and cold plunges to ensure the consistency in the ultimate member experience.
The SWTHZ technology stack includes a state of the art booking app, including sauna and cold plunge session tracking and engagement features.

The energy’s undeniable

The power of the SWTHZ brand is undeniable—with names like Danny Amendola, Kendall Toole, and Saquon Barkley behind it, it’s becoming one of the most recognized names in wellness.
Respected by industry leaders, trusted by elite performers, and featured across major platforms, SWTHZ is redefining what it means to be a category leader.

See Why Multi-Unit Owners Are Betting on SWTHZ!​

HOW IT WORKS

Ready to turn your city into the next wellness hotspot? Here’s how you can join the movement and open your own SWTHZ location. Minimum liquidity of $550K+ investment required. Let’s build something bold—one plunge at a time.

01. CONTACT OUR TEAM

Start the conversation with our franchise development team by filling out the form to see if you qualify. We’re here to answer your questions and guide you every step of the way.

02. LEARN ABOUT SWTHZ

Take the next step by submitting your franchise application. This helps us get to know you, your background, and your vision as a future owner. You’ll also begin the Territory Selection process and review the FDD with our HQ team to confirm which area is the best fit for you.

03. SUBMIT APPLICATION

Take the next step by submitting your franchise application. This helps us get to know you, your background, and your vision as a future owner.

04. REVIEW THE FDD

We’ll walk you through our Franchise Disclosure Document (FDD), giving you transparent insight into the investment, structure, and legal framework. This stage includes your final interview call with our CEO.

05. MEET THE TEAM

You’ll connect with the leadership behind SWTHZ during Discovery Day to experience our culture, tour a studio, and ask in-depth questions face to face. This is our “White Glove” day, where your ownership group meets the full leadership team, tours departments, and has 1:1 time with the CEO.

06. READY. SET. LAUNCH.

This is your ignition phase—hands-on, high-impact training that sets your studio up to thrive. From onboarding and site selection to construction and grand opening, you’ll receive full support from our HQ team to bring your SWTHZ vision to life.

$569,757 -
$1,193,974

INVESTMENT BASED ON
ITEM 7 IN THE FDD

$45K

FRANCHISE FEE

6-8%

ROYALTY FEE

3%

BRAND FEE

478

OPPORTUNITIES

38

FRANCHISE GROUPS

59

OPEN UNITS

Open SWTHZ locations or in construction

A highlighted state does not mean it's fully sold. Territories may still be available - reach out to learn more.

INVESTMENT
$ K+
FRANCHISE FEE
$ K
ROYALTY FEE
-8%
BRAND FEE
%

READY TO JOIN THE
SWTHZ FAMILY?

Join the Movement.

This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only. Currently, the following states regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you are a resident of one of these states, we will not offer you a franchise unless and until we have complied with applicable pre‑sale registration and disclosure requirements in your jurisdiction. FOR THE STATE OF NEW YORK: This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York. Such filing does not constitute approval by the Department of Law. FOR THE STATE OF MINNESOTA: MN Franchise Registration Number #10777. LS Franchisor LLC; 120 Interstate N Pkwy SE, Suite 400, Atlanta, Georgia 30339; telephone number (678) 228-4435.

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